Selected Work
DW Pet Products
A premium pet supplies store bringing grooming, feeding, safety and toy essentials together in one trusted place.
- Industry
- Pet Supplies
- Role
- Shopify Store Design & Build
- Platform
- Shopify
- Services
- Shopify Design, UI/UX, E-Commerce Strategy

The Challenge
A wide pet catalogue that needed category-led discovery and a warmer, trustworthy brand presentation.
The Strategy
Built shop-by-category navigation around pet needs and structured collections for grooming, feeding and safety.
The Design
Warm, friendly palette with clear category tiles and a clean, scannable product grid.
The Customer Journey
Category tile → curated collection → product detail → quick checkout.
Project Focus
Warm, friendly palette with clear category tiles and a clean, scannable product grid.
Next Project
TikTok Shop Sync, Nominal London